Privacy Policy

At Lily & Oscar, operated by OTTYSHOP LTD, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit lilyandoscar.co.uk, place an order, contact us, or interact with our services.

Website: https://www.lilyandoscar.co.uk
Email: support@lilyandoscar.co.uk

Information We Collect

We may collect personal information when you provide it directly to us or when you use our website.

This information may include:

  • Your name

  • Email address

  • Telephone number

  • Billing and delivery address

  • Order details and purchase history

  • Payment information processed through secure payment providers

  • Customer service communications

  • Product reviews or feedback you provide

  • Information collected through cookies and similar technologies

  • Device information such as IP address, browser type, and operating system

Payment details are processed securely by our payment providers. We do not store complete card numbers or payment passwords.

Information Collected Automatically

When you visit our website, we may automatically collect certain information using cookies, pixels, and similar technologies.

This may include:

  • Pages visited on our website

  • Products viewed

  • Time spent browsing

  • Browser and device information

  • IP address

  • Website interactions

  • Marketing and advertising performance information

This information helps us improve our website, understand customer behaviour, and provide a better shopping experience.

How We Use Your Information

We use your personal information to:

  • Process and fulfil your orders

  • Provide shipping updates and customer support

  • Manage returns, refunds, and exchanges

  • Improve our website and products

  • Personalise your shopping experience

  • Prevent fraud and maintain website security

  • Send marketing communications where you have given permission

  • Analyse website performance and customer behaviour

  • Comply with legal obligations

Legal Basis for Processing Information

We process personal information where:

  • It is necessary to fulfil a contract with you, such as processing and delivering your order

  • You have provided consent, such as subscribing to marketing emails

  • It is necessary for our legitimate business interests, such as improving our services and preventing fraud

  • We are required to comply with legal obligations

Sharing Your Information

We may share your information with trusted service providers who help us operate our business, including:

  • Shopify, which provides our e-commerce platform

  • Payment processors

  • Shipping and fulfilment providers

  • Customer support services

  • Analytics providers

  • Advertising platforms

  • Professional advisers where necessary

These providers only process your information for specific business purposes and are required to handle your data securely.

We do not sell your personal information.

Cookies

Our website uses cookies and similar technologies to improve your browsing experience.

Cookies may be used for:

  • Website functionality

  • Shopping cart and checkout features

  • Analytics

  • Advertising measurement

  • Personalised marketing

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect website functionality.

Marketing Communications

If you subscribe to our marketing communications, we may send you emails about:

  • New products

  • Special offers

  • Promotions

  • Store updates

You can unsubscribe at any time by clicking the unsubscribe link in our emails or contacting:

support@lilyandoscar.co.uk

Please note that we may still send essential messages relating to your orders, payments, deliveries, or account.

Data Security

We take reasonable technical and organisational measures to protect your personal information.

Our website uses secure technologies designed to protect your information during transmission.

However, no online system can guarantee complete security.

Data Retention

We keep personal information only for as long as necessary for:

  • Processing orders

  • Providing customer support

  • Managing returns and refunds

  • Maintaining financial records

  • Meeting legal requirements

  • Preventing fraud

When information is no longer required, it will be securely deleted or anonymised.

Your Privacy Rights

Depending on applicable UK data protection laws, you may have the right to:

  • Request access to your personal information

  • Request correction of inaccurate information

  • Request deletion of your personal data

  • Object to certain processing activities

  • Withdraw consent where processing is based on consent

  • Request restriction of processing

To exercise your rights, contact:

Email: support@lilyandoscar.co.uk

We may need to verify your identity before completing your request.

Third-Party Links

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices or content of these external websites. We recommend reviewing their privacy policies before providing personal information.

Children’s Privacy

Our website is not intended for children who cannot legally provide consent or enter into a purchase agreement.

If you believe a child has provided personal information to us, please contact:

support@lilyandoscar.co.uk

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technology, or legal requirements.

The latest version will always be available on this page with the updated date.

Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact:

Lily & Oscar
Operated by OTTYSHOP LTD

Email: support@lilyandoscar.co.uk
Website: https://www.lilyandoscar.co.uk